The Market Gardener by Jean-Martin Fortier (Book Review)

Recently I purchased a copy of The Market Gardener written by the Canadian organic farmer Jean-Martin Fortier. As soon as I read the description I was immediately interested in its contents. The Market Gardener explains how to raise enough crops on just 1.5 acres of land to make a full time income and support one's family. With my love for growing the garden, farmers market experiences, and a hope to always be able to continue to do what I enjoy for a living The Market Gardener sounded like a great book.  I was not disappointed! I learned a lot from the pages of The Market Gardener. Jean-Martin Fortier has 10 years of experience in growing vegetables which he then sells through a thriving CSA program, to grocery stores, and at farmers markets. He and his partner Maise-Helene Desroches have created a unique business plan for small scale farming using biointensive…

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Growing for a Farmers Market Part 2

When growing products for a farmers market you have to keep your eye on what sells. In my last post I mentioned a few of the products that sell well at our local farmers market. Today here are a few more good selling products that you may want to consider selling at your local farmers market! Baked goods and other ready to eat items are very popular at farmers markets. Many people today are looking for gluten free options but often shoppers at farmers markets are more than happy to bring home fresh baked bread for dinner. Our market has a mixture of baked goods including breads, sweets, and granola. We also have a vendor who sells homemade ice pops made with real fruit. She has quite a few customers! Teas, tinctures, and herbs are good items to sell. The important thing is to keep them unique and different from…

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Growing for a Farmers Market

For 3 years now (it's hard to believe it's been that long!) I've been selling plants at a local farmers market while also helping to manage the market's logistical operations and online presence (Social Media and Webpage). Over that time I've observed quite a few different merchants with a variety of products at a farmers market and what kind of vendors are successful. Many of these products are homegrown items that anyone can grow with a little bit of garden space. Keep in mind though that the best of products will not sell without a little effort! Of all the types of products I've seen the most popular are the vegetables. People want fresh food from the local area that they usually can't find in stores. Tomatoes and corn are the kings of the fresh produce but there is a market for all things garden grown. There are some very…

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